ReDesign

An innovative design industry.

The job of ReDesigning grew out of changes late last century, when manufacturers in Europe and Japan (and later in most industrialised countries) were compelled to take back their products at the end of their life. Led by Xerox and others, this quickly led to a new manufacturing strategy in which products were taken back and components recovered, refurbished and reused in future products. (Australian analysis of the Xerox system at the turn of the Century found that their re-manufacturing system reduced waste by over 75% and resource use by similar amounts.)

Over time, companies became very confident in predicting the ’second-life’ (and third, forth ..life) of these components. Design approaches for both products and components changed to ensure maximum reuse and longevity of components (maximising the value of components at the end of their ‘first-life)’.